Facebook, with a billion user base, is one of the best platforms to promote your business. It gives us the freedom to promote all kinds of content i.e. text-based, graphics or videos. In this blog, you will read how to increase traffic to your blog through Facebook advertisements.
If you are looking for ideas to promote your blog and get better organic traffic with Facebook ads, reach out to Whizamet, the best Facebook Ads Agency in London. This agency will assist you in reaching your potential customers.
Choose An Objective
Before creating a Facebook ad, it’s necessary to know the purpose for running the ad. Do you want it to generate brand awareness, get more engagement, video views, lead generation, or increase website traffic? Facebook ads manager gives us several options, you can choose the options according to that.
Appealing Images
A Facebook user will notice your featured image first before anything else. So it’s crucial to use an appealing image in your ad. You can also use an infographic but keep in mind the Facebook header dimensions. Don’t use free stock images that could be repetitive, and the audience usually ignores them. Brainstorm your creativity and design featured images of your own.
Eye-Catching Headlines and Blog Topics
Now that the customer has seen the image, they will read the headline. People will only click on your ad if your blog’s headline is eye-catching. But keep in mind that you can not make it unrelated to your blog topic. This leaves a bad impression if the customers are not getting what they asked for. A nice headline can be a question.
In general, your Facebook audience doesn’t just want your product or service. They desire you to improve their life and their sense of community on Facebook. This means as a business, you should post tips and suggestions to enrich the lives of your customers as well. Write and share value-adding blogs.
For example “What are the ways to get softer skin at home?”
Questions can create curiosity among them. Rest is up to you, how to make your headlines look attractive.
Target The Right Audience
It is vital to set a budget for your ad. This budget will help you see whether it is worth it for the audience you have targeted. When you are about to start the ad, and it’s your initial phase, try keeping a daily budget of 5$ per day only.
Facebook ads manager has features that allow you to analyze your strengths and weaknesses. Once you are able to understand where your campaign is performing better. You can raise the ad budget.
Conclusion
Facebook keeps changing its algorithms with time which can make some businesses a little upset. But you don’t have to take all the burden on yourself. That’s what Digital marketing agencies take away from you.
If you want to get better and organic traffic on your blog, then you can contact Whizamet, the best Facebook Ads Agency in London. They will help your website and blog get their desired reach.
