There are a variety of e-commerce platforms available to businesses of all sizes, from those just getting started to those that are already well-known. Thus, Shopify has become one of the most popular options for hosting and maintaining an online store for hundreds of thousands of businesses all over the world. Here, you’ll discover why Shopify is the greatest choice for your e-commerce store.
1. It’s simple to set up and run.
Shopify provides a simple approach to building an online store without having to worry about servers and development expenses that might be incurred with self-hosted platforms such as Magento. All the functions are properly arranged in the admin interface, making it easy to find what you’re looking for.
Non-technical users can choose from a variety of professionally-designed, eye-catching templates with little or no design experience.
It can also be entirely customized. So, whether you’ve already built a name for yourself or are just starting out, Shopify can help you create a unique brand identity for your business.
2. Easy integration with social media:
Our team at Oplox Tech understands the importance of social media in digital marketing.
We appreciate Shopify because it makes it so simple to take advantage of social media marketing.
Shopify’s social media integration options allow you to:
- Every web page on your site should have a Facebook pixel integrated into it.
- Keep your Facebook Product Catalogs up-to-date by uploading products to them and keeping them linked to your social media accounts.
- Use Shopify-generated discount codes in Facebook offer claim advertisements, and watch how people get those codes.
Because of this, Shopify and social media are easily integrated. Hire a Shopify custom development company for better integration services.
3. Shopify is safe and reliable:
You don’t want your online store to go down during the Cyber Monday rush. Your customer’s credit card information could be compromised, which would be far worse.
There is nothing to worry about when you have Shopify’s top-notch servers and technical support team working behind the scenes to ensure that your website is safe and secure at all times.
Moreover, Shopify takes care of PCI compliance for you. SSL certificates can be added to your store to encrypt all data and send it through a secure connection (required when you deal with credit cards).
-
Mobile ready
Having a mobile-friendly website has become more important than ever, as the number of visits from mobile devices has surpassed those from desktops. Fortunately, Shopify is aware of this. Your consumers can shop wherever they are thanks to Shopify’s mobile-friendly designs and the platform’s built-in mobile commerce shopping cart, which makes your store look amazing on any screen.
Additional free iPhone and Android apps are available to help keep your store running when you’re away from the office.
-
Customizable
The Shopify Theme Store offers 160 mobile-friendly themes (both free and paid), in addition to hundreds more on marketplaces like ThemeForest. Editing the source code of any theme allows you to make any changes you want. When it comes to developing an online shop that reflects your business, it’s a breeze!
6. Shopify App advantages:
The app store on Shopify is a veritable gold mine of useful features that you can incorporate into your store. With this platform, you’ll be able to add user evaluations, loyalty programs, and more, as well as interface with accounting software, shipping programs, and social media sites. You can even print labels and packing slips. Over 1,500 apps are available, so there’s a good chance there’s an app for whatever you want to do. It’s important to keep in mind that while many are free, more than half require payment.
-
SEO & Marketing tools
As long as no one sees your online store, you’ll be closing the virtual doors in no time. SEO (Search Engine Optimization) is a significant selling point for Shopify, and its robust SEO tools make it easier for buyers to find your website. You can also use advanced analytics to learn where your clients are coming from so that you can better target your marketing. It’s possible that you’d benefit from working with a Seo company.
Many marketing options are available in the app store, including interaction with social media, product evaluations, and email marketing. Shopify comes with the ability to create discount codes out of the box. There are gift vouchers available for purchase at a higher level. All themes contain social media icons. Also, if you’re worried about how much time digital marketing will take, Shopify Kit is here to help.
-
Abandoned cart recovery
If a customer comes into your store, puts an item in their shopping cart, and then leaves without purchasing it, what happens? More than two-thirds of potential customers are expected to do this. Customers who leave their carts in Shopify’s checkout process are automatically tracked and sent emails to remind them to finish their transaction, which is a simple approach to increase income.
Want help with Shopify?
Get in touch with one of our experts who can help you with your current website or design a Shopify website. E-commerce website development and design is our specialty.
To begin your search for the ideal Shopify web development company, consider the above advantages of working with a professional. Because of the rapid pace of technological change, having a digital platform for your business is a necessity nowadays.
Choosing the appropriate Shopify development company is essential if you want to build a long-term profitable business.
Learn more about Oplox Tech’s e-commerce development services and how we can help you build your next successful online store.