Preparation Tips
If you already have a basic road plan and know the way you want to go, it will be much simpler for you to write the content, move with your text.
1. Create an editorial plan
Imagine that you already know today which articles or content writing for SEO texts you will write in 10 months.
This is exactly what an editorial plan can do.
Once created, your own editorial plan will tell you exactly which blog articles you should tackle next, and you’ll have no more problems finding a good topic.
Such a plan has another great advantage:
You can prepare your readers and visitors for upcoming content and thus build up an arc of suspense. If you deliver the promised content on time, your trustworthiness will also benefit from it.
2. Use keyword tools
Keyword tools can help you find new posts and structure planned texts.
Examples of recommended tools are:
- KWFinder
- Answer The Public
- SEMRush
In my overview of the best keyword tools, you will find 10+ more tools and my insider tips.
You can work with these tools in different ways depending on the range of functions.
On the one hand, it is possible to track down and evaluate productive contributions from your rivals (e.g. based on generated links or social shares). Then, you may employ these ideas to produce even more insightful, superior content.
On the other hand, they help to structure your posts without any problems.
Answer The Public is a great way to get a high-level overview of a topic and get a sense of what might interest potential readers.
3. Outline your text in advance
If you create a rough outline of your text before you write the first word, it will be much easier for you to write.
This applies in particular to long and extensive texts.
However, if you are experiencing writer’s block, an outline might be very useful. If you can’t think of anything about a certain sub-item, you can jump straight to the next chapter and continue writing.
So:
If you are preparing a blog article, define all the headlines before you start writing <h2>– ideally even all <h3>the headlines.
4. Create a subtopic checklist
After you have created your outline, you can add bullet points to the individual sections.
Write down all the things that come to mind when planning a text and define which topics you definitely want to deal with in a sub-item.
An example:
Let’s say you want to create a blog post on the topic “How do I make my blog legally secure”.
Then your big outline might look like this:
- Imprint / Privacy Policy
- Cookie notice
- Visitor Analysis
And your subtopic checklist is like this:
- Imprint / Privacy Policy
- Imprint Generator
- Privacy Generator
- GDPR
- Cookie notice
- What are cookies?
- Who needs a hint?
- legal text
- ePrivacy
- The best plugins
- Visitor Analysis
- Matomo
- Google Analytics
- legal issue
5. Do thorough research
Writer’s block often occurs when you’re writing about a topic that you haven’t fully explored yet.
I could write a 10,000-word post on the subject of search engine optimization with WordPress right off the bat. Purely because it is within my area of expertise and over the past ten years, I have accumulated a substantial body of information.
Things are once again entirely different when it comes to Internet legislation. I also have a lot of prior knowledge here, but I lack detailed knowledge, which is why I have to do thorough research before each article.
Thorough research on a topic is the be-all and end-all to writing more fluently.
6. Find topics you love
Writing about topics that you can identify with and that inspire you greatly reduces the likelihood of writer’s block.
Simply because numerous thoughts about your “heart topics” probably immediately come to mind that you can put down on paper. In addition, you will usually deal with these topics frequently, which will certainly improve your background knowledge on these topics in particular (see also tip 8).
What does that mean for you?
Look for subjects you are passionate about if you need ideas for writing. subjects that interest you and are present in your daily life.
You can divide these topics into many small subcategories and thus receive a well-structured editorial plan full of content ideas.
If you e.g. B. really enjoy gardening and would like to report about it on your mom’s blog, then possible topics could be:
Creating a herb garden for children
Integrate water games for children in the garden
Build bee and insect hotels
Etc.
7. Define goals for your text
Every piece of content that you create and post on your blog has a specific objective.
For online texts, these objectives may take several forms and fall into one of three categories:
- Inform
- Selling by informing (e.g. test reports on articles)
- To sell
If the goal of content writing and SEO text is clear to you from the beginning, then writing will be much easier for you. And your text will also be better optimized for the given goal, which increases its quality enormously.
8. Set yourself a deadline
You must decide when a text must be finished at the latest. Because we often work much better with a little pressure than without.
You may significantly boost your drive by giving yourself a deadline, especially as that deadline approaches.
9. Discipline yourself
Writing a text will not always be easy for you. This is completely normal and is guaranteed to happen to every blogger and writer.
Just because you don’t feel 100 percent motivated doesn’t mean you have writer’s block.
So you shouldn’t throw in the towel at the first hint of a lack of motivation or creativity, but try to keep at it. With discipline and ambition, many a blockage can be successfully resolved.
Negotiating with your weaker self and beginning with the bare minimum might be helpful.
Don’t tell yourself, “I’ll write 1,000 words today.” Instead, say, “I’ll write 100 words.” Or, even smaller, “I’ll open the writing program now.”
10. Break larger projects into small chunks
I would absolutely suggest breaking up the text development into several tiny “chunks” for lengthy texts or huge undertakings like a non-fiction book or e-book.
This works relatively well with a preliminary classification.
The reason for this is simple:
You can always pick the morsels that you’re craving the most at the moment. In this way, you can effortlessly bypass writer’s block without jeopardizing your productivity.
11. Have several texts in reserve
I would recommend that you always work on several texts at the same time.
I don’t intend to produce many papers at once; rather, I mean to have numerous pieces ready (structured, with research, etc.) and available.
If you are caught in a text in writer’s block, changing the subject often helps to get back into the flow.
No problem.
12. Warm up and “enroll”
What seems completely logical in sports and is not questioned by anyone often seems to be neglected in writing.
Before you start writing a longer text, it definitely doesn’t hurt to “warm up” beforehand. Ideally, use texts that do not require a lot of memory. For example, reply to emails.
You will see that it will be much easier to start writing a blog text afterward.
13. Spit on others
If the writing doesn’t work out at all and the blockage cannot be solved despite numerous attempts, it doesn’t hurt to peek at other copywriters.
By that, I don’t mean (!) to copy and copy entire texts or sections of text.
But if, for example, you still have no idea how you want to approach a topic, a Google search can help you to gather initial ideas and inspiration.
Especially when writing an outline or an introduction to a topic, it can be very helpful to look at how other copywriters or authors have implemented it.
Also Read:Video Content Creation: 2022s Trends
