Running your own Google Ads campaigns might be intimidating, especially if you have no idea what you’re doing. While employing an in-house Google Ads manager for your company. It may appear to be the best option, an agency may be a superior option. Continue reading to understand what to look for while looking for a Google Ads agency.
What are their academic qualifications?
When hiring a Google Ads firm, make certain that their team is qualified to work in and manage your Google Ads. Qualifications may include a current and active Google Ads certification, membership in a Google partner agency, and a track record of demonstrated results running prior Google Ads campaigns.
Google Ads certifications are given to those who demonstrate their proficiency in the Google Ads platform by completing and passing a Google-created evaluation. Because certificates are only valid for one year, it is critical that your Google Ads firm maintains its credentials.
Kreationsites is a Google Partner, and our staff has years of expertise managing both our clients’ and our own Google Ads campaigns. Our Google Ads professionals are constantly tweaking your campaigns to ensure that you receive the greatest results for your money.
Do They Provide Extensive Google Ads Reporting?
If you want to hire a Google Ads agency, it stands to reason that you will want to know when and where your budget is being spent, as well as the performance of your marketing efforts. A competent Google Ads firm will provide clients with frequent, thorough information on what is and isn’t performing, as well as how much money you are spending on your ads.
Consider it a red signal if your Google Ads provider does not send you thorough reports. Without adequate reporting, you won’t know how effective your efforts are in attracting your target consumer. Without adequate reporting, you also have no idea how much money is actually spent on Google Ads each month.
At Kreationsites, all of our clients have access to a live report that is available 24 hours a day, 365 days a year. That means that all of our clients are aware of when and where their marketing dollars are being spent, as well as which programs are the most effective.
What pricing model uses?
You want to be sure you’re getting the most bang for your money when you employ a Google Ads provider. Unfortunately, certain pricing schemes employed by agencies encourage them to spend more of your money than necessary because it results in a larger check for them.
Typically, this will take the form of a percentage-based pricing model. The Google Ads agency receives a portion of your monthly Google Ads spend under this pricing plan. This implies that the more money you spend on adverts, the more money they earn. This pricing scheme, as you can see, encourages the Google Ads agency to spend more of its money.
We believe in a fixed-cost pricing strategy at ROI Amplified. This implies that we charge a monthly fee to handle your Google Ads campaigns. This amount is in addition to your Google Ads budget. However, this price model motivates our team to maximize your ROI while spending the least amount of money on marketing.
What other tools are they using?
When looking for a Google Ads agency, inquire whether they will use any additional tools on your Google Ads campaigns that would benefit you. Do they, for example, have click-fraud prevention software in place? Do they have the tools to do a competitive analysis for your business? While these technologies requires to conduct your Google Ads campaigns, a respectable Google Ads agency will have procedures and software in place to do so.
Is the Google Ads Agency a good fit?
By all other factors, it is important to ensure that the Google Ads firm you are picking is a good fit for your organization. Is their business culture compatible with yours? Do your personalities get along, or is there conflict from the beginning? If you are employing a Google Ads firm, it is reasonable to assume that you intend to work with them for a long time, which means you want a company with whom you can work well. After you’ve evaluated all other aspects and restricted your search to a few individuals, spend some time analyzing who you can picture your company working with in the future.
Are You Ready to Hire a Google Ads Agency?
Kreationsites has vast expertise in executing effective Google Ads campaigns in a wide range of sectors. Our experienced staff is always up to speed. And on the most recent certifications and has an in-depth understanding of the Google Ads platform. If you are ready to locate the best Google Ads agency for your company, contact Kreationsites immediately.