The packaging market has flourished a lot in recent years. Every company tries to introduce new packaging trends and designs to help them lure more customers in. For example, the CBD and hemp industry is introducing creative custom boxes for CBD and custom marijuana packaging so, the buyer gets attracted to them and buys their product. The global packaging market grew by 6.8% between 2013 and 2018. Much of this growth can be attributed to less development in its markets, where more consumers are moving to cities and adopting Western lifestyles. It means that the demand for packaging is on the rise, and everyone is trying to have a piece of it.
Economic and population growth affects packaging trends
The upturn that packaging has taken oxalate in the next decade, and it is for sure. The emerging growth of new industries, businesses, and products demand it. Companies are paying more attention to packaging details than they were ever giving before. The global population will grow, especially in large emerging markets like China and India. Urbanization will also increase with it. It will lead to higher incomes for consumers, who will spend more on consumer goods, have access to modern retail channels, and create a growing middle-class interest in global brands and shopping habits.
Ushering in a new era of psychedelic drugs in the 1960s
The modern revival of psychedelics in the 1960s reminds us of an era of free love, peace, and happiness, and while we’re entering the deep waters of a pandemic, there’s no denying that we need more freedom. Color reflection of modern products makes these 60’s packaging designs special and gives us a sense of peace and love.
Quirkily typing design
Typography is a complex art form in its own right, but in current text-centric design trends, the text itself is being celebrated as an art form.
Eco-friendly packaging
Even before the pandemic, environmentally conscious shoppers have been pushing many new business and companies to use less impactful, more sustainable packaging. With the introduction of eco-friendly packaging alternatives, a ban on plastic bags in supermarkets, and the replacement of plastic straws with paper straws, a wave of change appears to be underway.
Use of bold fonts
Use bold fonts and contrasting colors to bring designs to life and eliminate any traces of photos or illustrations. Therefore, this trend challenges our everyday perception of the typeface. It is now seen as a work of art over readability as a priority. In the visual smog around us and the city, using this material is the best way. It helps create a pure design with minimal aesthetics by playing with fonts, white space, and playful colors. But this approach is the way forward.
3D imitation decoration
This innovative three-dimensional graphic presentation adds a sophisticated and modern touch to packaging design trends. Therefore, the illusion of depth and vision makes consumers pause, jump, and grab their attention. Since Fake 3D is a technical effect, it shows the consumer that you are on the cutting edge of trends and technology.
Attractive Color Spray Packaging
The vibrancy is by spraying a mist of color on the white packaging. Created by graphic designer Tessa Forrest, this color fog trend has taken the Instagram design world by storm because it has a calming effect that gives you pause as you scroll.
Smart packaging is a viral trend.
Augmented reality, QR codes, and chip technology all relate to the idea of smart packaging. As we continue to innovate, we will see more interactive and multimedia applications of augmented reality, from wine to children’s toys. Therefore, smart packaging will improve traceability for all products and continue to change the way consumers interact with products and their packaging. The convergence of traditional print and digital technologies will continue in an unprecedented way.
Classic Vintage packaging
We all recognize the importance of vintage packaging. In today’s technologically advanced world, consumers are interested in experiences to bring vintage packaging back. As consumers’ desire to recreate retro experiences in media such as music, video games, and movies increases, the magic creating nostalgia will only grow. In hemp boxes, this means more modern designs based on retro aesthetics and colors to appeal to consumers’ nostalgia.
Conclusion
These are some of the latest trends you can look out for in 2022. These packaging trends will help you attract more buyers if you introduce a new product. Another thing is that custom box packaging trends will help you make your brand unique. Your brand name is precious and should be heard by your targeted audience. This way, you can get your company and product recognized in masses. So, now it is up to you what kind of packaging will suit your product and make it unique among others.
