Selecting an eCommerce platform is one of the most frequent issues business owners face when opening an online store.
Numerous eCommerce platforms are available in the market. But, the decision between two comparable systems, such as Magento vs. OpenCart, might be challenging for any business owner.
Both systems have a sizable developer community and a respectable market share. They are both free source, written in PHP, and have a wide variety of add-ons and extensions.
Read further to know if Magento development services or OpenCart services are better for your business.
Magento
Magento is an open-source eCommerce platform that offers extensive customization options and three editions to suit the demands of retailers. Magento Development has two options. While Magento Commerce and Commerce Cloud are paid and target the top end of the market, Magento Open Source is free.
OpenCart
OpenCart is also an open-source platform for creating online stores that is excellent for those seeking more customization choices and affordable development. Downloading it is absolutely free, and it promises compatibility with multiple languages.
Which platform is better?
Usability
- Although Magento is brimming with features and capability, there is a significant learning curve.
To avoid dealing with the UI, many store owners also choose to hire a Magento development company. The entire process—from installation to launch and maintenance—will be a burden, especially for those who are not tech-savvy.
- The UI of OpenCart is significantly more straightforward and simple to install and set up. There is a sidebar that is simple to use.
It enables users to execute nearly all website administration tasks efficiently, including adding products in the backend and downloading extensions.
SEO compatibility
- When it comes to SEO, a Magento Theme development company can offer countless options. Downloadable Magento SEO plugins can improve URLs, titles, and images. Rich snippets and XML sitemap settings are also supported.
- OpenCart is not a strong suggestion for SEO because of its lack of SEO-friendly features. Users of OpenCart can employ several SEO functionalities to help their websites rank higher in search results.
For example, changing the meta tags and including rel canonical and 301 referrals. However, these features are very basic, which is the issue.
Security aspects
- Magento is particularly concerned about security. It provides routine updates, including security patches for any loophole, to safeguard all clients’ websites from hacker or fraud assaults.
So, hire a Magento 2 development company to take your eCommerce store on a secure platform.
- OpenCart is a lightweight platform, offers fewer security updates, and is more vulnerable. Therefore, business owners must be accountable for their own web security. Of course, installing third-party add-ons from the marketplace will help you fix this issue.
Customizability
- It’s not difficult to locate practically everything an eCommerce firm requires in the Magento marketplace because it caters to a considerable user base.
- OpenCart’s large selection of plugins and easy installation dazzle the user community.
Conclusion
When it comes to popularity, Magento is always at the forefront. While Magento is more capable than OpenCart, it still needs a technical specialist or a Magento development company.
Magento will be the greatest choice for you if you are managing a sizable store with a large budget. However, OpenCart is popular among small businesses as it is easy to use.