Exhibitions, corporate events are a big affair. This gives a platform to companies, brands, business owners, and promoters to share their products and services directly with visitors. We are specifically interested in their products and services.
Although this might sound like an easy idea, it is not easy to be the highlight of any such event because of the competition. So, how can you make your exhibition stand draw more attention of the visitors than your competitors?
You need to carefully consider various points while designing your exhibition space as this will clearly put a huge impact on the footfall you will have at your stand during the event.
Exhibition space design
The main aim of any exhibitor while exhibiting at any event is to capture the attention of the maximum audience which gives you a chance to interact with them and make them aware of your displayed products, services, and how you can serve them.
We are here to help you with some easy tips that can help you design an exhibition space that will put your brand or company on the map. Simply use our exhibition space design tips and assure your success at any exhibition, trade show, or corporate event.
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Carefully Sketch Your Exhibition Design
You can only design an effective exhibition space through careful design planning and visual application. Your exhibition design should be attractive enough to draw the crowd towards you. Now all you need to do is interact with them in an effective way. We make them aware of the advantages of your product. Consider half of the success achieved if you get succeeded in creating a distinctive exhibition stand design.
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Do Experiments – Be bold
Don’t be afraid to do experiments in terms of design, color, graphics, and other elements of your exhibition stand. Be creative and bold while designing your exhibition stand as this is pretty evident that human eyes naturally get diverted towards innovative and vivid designs. You can also use bold graphics, images, text, along bright lighting to create interest in your exhibition stand from all distances.
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Build your Brand Identity
Your exhibition stand is the face of your brand during an exhibition or trade show. Therefore the design of your stand should represent your brand in every possible way. Design and place such visuals at your stand that encourage visitors to give it a look and make them aware of your brand. You can use consistent brand colors, graphics & logos and have a superior structural stand layout that reflects your corporate brand image.
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Don’t Forget the Graphics
Your exhibition stand should have bold graphics that are readable from afar and catch visitors’ attention. To get the best graphics layout, use images that showcase. Your latest products and services with an effective layout, look, and feel. Prepare a pitch, keep it interesting and convey a key message about your company.
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Augmented & Virtual Reality
Using immersive technologies like augmented reality and virtual reality can set your exhibition stand apart from your competitors. You can deliver a memorable experience to visitors by using augmented reality and virtual reality at your exhibition stand. With the help of AR, you can hide content behind marker images and include them in your exhibition stand graphics. Virtual reality is a cutting-edge technology that makes users immerse themselves completely in the virtual, three-dimensional world.
Contact icatchers for the Best Exhibiting Experience
icatchers is one of the leading and most reliable trade show booth builders known for providing an easy and hassle-free exhibiting experience to its clients. We provide such a unique and eye-catchy trade show booth. Turnkey exhibition services that allow our clients to relax throughout their exhibiting journey. Contact us today for your trade show booth and have an unforgettable experience.
