A demonstration license is the business permit to demonstrate telecommunication equipment in India. From a marketing standpoint, it is the most critical business certification in the country. However, when we explore a bit deeper, we realize that its importance is a lot more nuanced in this domain.
People only accept new technologies after the demonstration. It is a factor critical for the growth of the telecommunication sector of India. Whether it is smartphones or the introduction of 5G technologies, the only reason we are accepting them is that their creators have shown us the value they can bring to our lives.
But demonstration without a license is not possible. Therefore, the government of India established guidelines for the exhibition of telecom equipment in India. Read More: Trademark Investigation
What is a demonstration license?
Every telecom product can only be shown off to the people under specific regulatory standards. For one, only people who understand the equipment should participate in the demonstration. And secondly, no telecom parameters should be violated during the process. Therefore, the government of India came up with regulatory guidelines for a Non-Network license known as the demonstration license.
How to acquire this license in India?
Getting this license is pretty simple. Because the regulations that regulate this license came in 1952, the procedure is still offline. As long as you fit the following eligibility criteria, you can obtain the certification by filling out an offline application.
- You shouldn’t have criminal proceedings going on against you during the time of application filing.
- It should not be as an individual applying for the license. The application process is up to your company to fulfill.
- The telecommunication product that you’re trying to demonstrate should have prior approval from the Department of Telecommunication.
- One with the duty to demonstrate the equipment to the prospect should have the technological know how to manage it.
Importance of the demonstration license
As you can see, some of the requirements to obtain this certificate are quite nuanced. Why go through all these hopes? What does this business permit bring to the table that makes it so important in the eyes of the Department of Telecommunication?
It unveils new telecommunication technologies to the public
The technological development of the nation doesn’t depend on household products, but on the technologies that promote communication. Telecommunication techs, by their very nature, act as a catalyst that can push the nation further. Therefore, demonstrating them to the public comes under special consideration of the government of India.
It creates a hype around a product before it gets introduced in the market
The market is flooded with so many telecom products that people are having a hard time getting excited about them. To cut through the noise and directly appeal to people, the best tool you have is marketing. By creating hype around your product, you can attain your customer’s attention early on. That invigorated interest will aid in selling your products off the shelves pretty early. Read More: Trademark Assignment
It sets the standards for the future telecommunication products
A demonstrated product has a lot more worth than one that is yet to get in front of people. By demonstrating your telecommunication product, you can set the path for the telecom growth of India. We know that it is an abstract benefit, but it is one nonetheless. And it can further evolve your business to a level that you once envisioned when you first started your business.
A demonstration license is slowly evolving into the core of India’s telecommunication sector. Its importance, although once underestimated, is gradually gaining steam. Therefore, if you’re planning to introduce innovations in the telecommunication space, contact Registrationwala.
A demonstration license permits you to demonstrate a telecommunication product in the telecommunication domain. Read this blog to know its importance.